Media Kit

About Sparrow’s Nest

Sparrow’s Nest of the Hudson Valley provides two meals, once a week, to the families of caregivers and children diagnosed with any type of cancer. Caregivers are defined as legal guardians of children, under the age of 18, living in the home. Caregivers and/or children diagnosed with any cancer that requires chemotherapy, radiation, or surgery qualify. All recipients must live within a 35-mile radius of the charity’s health department-approved kitchen in Wappingers Falls.

Our Mission

Sparrow’s Nest is a 501(c)3 charity whose mission is to cook and deliver homemade meals to families facing a cancer diagnosis in Dutchess, Putnam and parts of Orange, Ulster and Northern Westchester counties.

Our Founder’s Biography

Krista Jones has lived in the Hudson Valley for over 20 years, brought to the area as a radio reporter on WDST and WKNY in Kingston. She later took a position as News Director/Morning Show Co-Host on WRNQ-FM/Clear Channel Radio of the Hudson Valley and served in this capacity for over 15 years.

After marrying and giving birth to three beautiful red heads, the local mom was looking to do something more. When her friend, a mother of three, was diagnosed with colon cancer, Krista’s immediate response was, “let me cook them dinner.” Night after night, the Hopewell Junction resident left warm, homemade meals on the struggling family’s doorstep. Unfortunately, several more of Jones’s friends fell gravely ill soon after; comforting meals were whipped up for all of them and their families, too. “I grew up with a mother who always had hot food on the table, and I felt that was an important ritual to pass on,” she explains.

Not long after, Sparrow’s Nest took flight and was started in 2012, feeding four local families and has grown to an organization that has fed close to one thousand people since its inception.

2012 was a year of spreading the word, with appearances on the Bethaney Frankel show and saw great progress for Sparrow’s Nest. Camp Sparrow was developed to provide food and snacks to the patient’s children during the summer months. In addition, Sparrow’s Nest expanded its mission, where it will now include feeding the families of all legal caregivers of children, all under the watchful eye of Jones.

Krista serves as the Executive Director and sits on many of the boards committees. She was chosen as a 2014 Pandora Hearts of Today winner, receiving $25,000 for Sparrow’s Nest. In the community, the charity continues to receive praise and recognition, being honored as the 2014 Organization of the Year Award from the Junior League of Poughkeepsie, 2015 Headliner Award from the Dutchess County Regional Chamber of Commerce. Also in 2015, Sparrow’s Nest was also chosen by the Dutchess County Organization of Women, as Charity of the Year. In 2016 Sparrow’s Nest received the Hudson Valley Wing Bowl Golden Clucker award. Krista was named Woman of the Year by the American Association of University Woman and was an Athena award winner with the Dutchess County Regional Chamber of Commerce.

Fact Sheet

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Sponsorship Packet

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Official Logos

Click images below for full-sized versions of the Sparrow’s Nest logo.